We Have a Winner: #roomiesbook

On Friday I posted about the new YA collaboration from Sara Zarr and Tara Altebrando, ROOMIES. The giveaway from LB Kids and Creative Chaos gets one lucky reader a signed-by-the-authors copy of the book and the chance at a prize packed shower caddy. I let my dog Lucy do the honors of choosing the winner from the three commenters: bn100, Shelby, and Courtney. Here are the results!

Turns out bn100 won ROOMIES on another blog (go buy a power ball ticket lucky one) so according to Lucy, Shelby is our new winner!

A Winner for the Totally Awesome Teacher/Reader Guide Service! and 3 Tips for Online Give-aways

A super congratulations to Erin Hagar who won the Totally Awesome Teacher/Reader Guide. I happened to know that in addition to being a wonderful writer, Erin is also a wonderful educator. I look forward to working with her on a Guide to meet her needs!

Now…

THREE TIPS FOR RUNNING AN ONLINE GIVE-AWAY (or do what I say, not what I did.)

1. Tease.

By the time I unveiled my teacher/reader guide contest on February 7th, I had been thinking about it for weeks months. I had already worked diligently on a guide for Melanie Crowder’s, PARCHED so I’d have an example guide. I had developed the content for the information page and the downloadable PDF. I had researched Rafflecopter. Really, I had spent many hours on the project. Here’s the thing… no one else knew that I was spending hours on the project. I never dropped any clues or hints. Unless you have an amazing following, you need to get the support of those who already do. Ask them to drop teasers for you in the days leading up to the contest. Use your own social media to hype the contest and its benefits to possible entrants. Send an email to your most influential friends (research their following) asking them to use their social media as well.  Guest post on other well-known blogs to promote the contest and what you are giving away. That way, when you unveil the contest, people will be waiting for it… nay, chomping at the bit to enter.

2. Have well-defined and simple goals for the contest.

I knew my goals for the contest. I wanted people to learn about my new Teacher/Reader Guide service that is perfect for busy authors/illustrators who want focus on their creative work and leave the marketing and peripheral writing to another professional. I wanted to boost my Twitter following. I wanted to boost my blog following. In hindsight, this was too much for a mid-list blog contest. My most important goal was to inform people about the new service. I should have designed the contest with this focus. Ideally people would have shared the blog post with others and gotten something for themselves. If they commented with the link to their own social media post, it would have potentially boosted their traffic as well.

3. Make it easy for people to enter.

I’d seen Rafflecopter work really well on other blogs and was excited to use it. Here’s the thing. WordPress.com doesn’t support the Rafflecopter widget. That meant that in order to enter, people had to follow a link away from my blog post and then come back. IT IS RARE THAT PEOPLE WILL CLICK BACK.  If I’d had simpler goals, I wouldn’t have needed Rafflecopter at all. I’d rather have a single entry from many rather than multiple entries from the same person. A simpler procedure would have increased entries.

I hope this is helpful to others who are considering a contest. Tell me what you think below!

New Teacher/Reader Guide Service AND GIVEAWAY!

You’ve seen them before, the questions that show up at the back of a great novel and give you more insight into the author, the subject, or the craft of the book. The extension activities that teachers use to help plan lessons or meet COMMON CORE standards. Who writes these guides? I do, and I’d love it if you’d spread the word.

First, take a look at the new “Teacher & Reader Guides” page on Creative Chaos.

Next, click on the link below to enter the giveaway. Help me spread the word by commenting below, following me on twitter, tweeting about the giveaway, and following my blog. Each activity increases your chances of winning a free ($500 value) “Silver” level guide for your book. The prize is transferable to a writer/illustrator friend if you haven’t written or illustrated a book recently.

New England is expecting a big storm this weekend. Plenty of time to enter the raffle!

CLICK BELOW!
A Rafflecopter giveaway

YOU JUST MISSED IT.
Same Rafflecopter giveaway

DID YOU CLICK?
Still a Rafflecopter giveaway

YOU CLICKED : ) THANK YOU FOR SPREADING THE WORD!